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  • The Internet Marketing Glossary - Marketing Terms

    https://www.marketingterms.com/dictionary

    This is one of the oldest internet marketing references, but it’s still being actively updated. Each page attempts to answer (1.) what is this term? (2.) why does ...

  • Internet Marketing Acronyms - Marketing Terms

    https://www.marketingterms.com/acronyms

    AOL – America Online ASP – Application Service Provider AV – AltaVista B2B – Business to Business B2C – Business to Consumer CMS – Content Management ...

  • What is CPM? - Definition, Information, Examples, …

    https://www.marketingterms.com/dictionary/cpm

    CPM calculations also included in a free Google Sheet, with related concepts like CPA and CTR.

  • 2017-2018 Digital Marketing Conferences, 300+ Events ...

    https://www.marketingterms.com/conferences

    The most up-to-date list of digital marketing conferences. 300+ events from around the world yearly. Plus, exclusive discount codes... save $, £ or €.

  • What is Web Site Stickiness? - Definition & Information

    https://www.marketingterms.com/dictionary/stickiness

    Definition The amount of time spent at a site over a given time period. Information Website stickiness is often measured in the average minutes per month visitors ...

  • What is Conversion Rate? - Definition & Information

    https://www.marketingterms.com/dictionary/conversion_rate

    Definition The percentage of visitors who take a desired action. Information The desired action can take many forms, varying from site to site. Examples include sales ...

  • What is Sponsorship? - Marketing Definition & …

    https://www.marketingterms.com/dictionary/sponsorship

    Definition Advertising that seeks to establish a deeper association and integration between an advertiser and a publisher, often involving coordinated beyond-the ...

  • What is B2C? - Marketing Definition & Explanation

    https://www.marketingterms.com/dictionary/b2c

    Information. While business-to-consumer activity exists both online and offline, the acronym B2C has primarily been used to describe the online variety.

  • What is a Rate Card? - Marketing Definition & Information

    https://www.marketingterms.com/dictionary/rate_card

    Definition Document detailing prices for various ad placement options. Information While a rate card lists ad prices, among other things, it might be a disservice to ...

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